---
layout: bidder
title: Blue
description: Prebid Blue Bidder Adapter
tcfeu_supported: true
pbjs: true
pbs: true
biddercode: blue
prebid_member: false
floors_supported: true
safeframes_ok: true
media_types: banner
schain_supported: true
userIds: id5Id, identityLink, pubProvidedId
pbs_app_supported: true
gvl_id: 620
sidebarType: 1
---

### Note

The bidder requires setup before usage. Please get in touch with our publisher team at <celsooliveira@getblue.io> to get started.

### Bid Params

{: .table .table-bordered .table-striped }
| Name | Scope | Description | Example | Type |
|---------------|----------|---------------------|---------------|----------|
| `publisherId` | required | Unique publisher ID | `'ABCDEF'` | `string` |
| `placementId` | optional | Unique placement ID | `'ABCDEF'` | `string` |